Email marketing services are among the best ways you can connect and interact with your website visitors, build a long-term engaging relationship, and convert them into your potential customers.
You would certainly want to do that if you run a product-based company or are a service provider in India or any region globally. So, let’s get straight to the point.
Are you looking for the best email marketing services to increase your business outreach by simply communicating to your website visitors? You have comes to the right place, as we are going to discuss this topic in detail today.
In this article, we will also provide you with a list of 9 top email marketing services providers.
Email Marketing Services
Goes with saying, email marketing services provide you with all the features that you need in order to ensure the success of your business.
Today, you will find each email marketing service provider has its own set of unique features. however, you don’t need to feel overwhelmed. Don’t worry! We have got your back.
Do You Really Need Email Marketing Services In 2019?
If you have a business website or a blog that has traffic, then you must start investing in email marketing, today. This is because Email marketing provides you with an unparalleled ability to get in touch with your website visitors after they have left or are no longer on your website.
The following are some benefits of email marketing services:
Increase returning visitors
On an average, more than 70% of your total monthly visitors abandon your website and never come back. Well, that’s when you never give a heck about them. On the other hand, after building a comprehensive email list, you are able to build a strong connection with all your visitors by simply collecting their email IDs and making sure that valuable content is delivered to them.
Build a loyal fan following
Individuals who like to revisit your website are more likely to be converted into customers in comparison to those who visit your website for the first time. Based on multiple studies, it was found that it takes 3 to 4 visits to your business website for all your potential customers to comes to a point when they actually think of doing a business transaction with you.
Believe it or not, email conversions are able to outperform both your social and organic traffic. Therefore, in case you are looking forward to making good sales in the future, then you must start email marketing today.
How to Choose the Best Email Marketing Services in 2019
When it comes to choosing the right email marketing services, you must look for a service provider that can meet your company’s needs. On your way, just remember the fact just because a company claims to offer the best services in the town does not mean that should be your best pick.
You might also get overwhelmed with a wide range of options to choose from. So, we are here to help you make the decision that turns out to be the best for your company. The following are some basic things you need to keep in mind when finding yourself an email marketing services provider:
Easy to work with
Make sure the service provider you pick out of the lot is easy to works with considering your business specifications.
Today, you can automate almost all services available out there, including your campaigns. However, you will certainly find them all do that it in a lot of different ways. Here, you need to take a look at exactly how these different automation tools allow your campaigns to solve your problems your way.
When you look for the right automation tool, you may find some services aiming at serving only specific industries. For instance, there is a tool called ConvertKit that was specifically built for publishers. In case this tool does not seem to help you, you must sign up for a different service, which is better in the industry and suits your business requirements.
Always sign up for a tool that fits your budget.